National Pharmaceutical Congress 2007
            Wednesday November 28, 2007
           Toronto/Vaughan, Ontario

Overview:

The National Pharmaceutical Congress of 2007 was divided into three rapid-fire sessions entitled The Operating Climate, The Patient/Physician Climate, and The Innovation/Creativity Climate. These sessions provided the opportunity for leaders in the life sciences industry to present reflections, ideas, and innovations.

                Video Proceedings of the 2007 National Pharmaceutical Congress
                    Click on the link to view the presentation

         Click here for speaker bios


RAPID-FIRE SESSION 1                                                                                                                                     

The Operating Climate

Welcoming Remarks:

Joseph Knott, The Pangaea Group of Companies, Session Chair and Conference Co-chair
Video
Presentation

Keynote address

8:00-9:10


Industry Overview:
Ronnie Miller, Canada's Research-Based Pharmaceutical Companies (Rx&D)
Video
Presentation

 

Roundtable

 

Greg Glenn, The JBL Group
Video
Presentation


 

Graham Jobson, Solvay Pharma Inc.
Video
Presentation




Andy McClenaghan, P&G Pharmaceuticals Canada
Video
Presentation


Audience questions and interaction

 


 

OXFORD DEBATE I

9:10-9:30

Resolved: This house believes the role of the professional pharmaceutical representatives is outmoded and recommends an industry- wide reduction of drug reps by 20 percent.

 

Introduction: Dr. Shafiq Qaadri, MPP (Ontario), Parliamentary Assistant to the Minister of Health Promotion, Moderator

 

For the affirmative: Dr. David R. Greenberg, D. Dave HealthCare Solutions

 

For the negative: Marc Lalande, Council for Continuing Pharmaceutical Education (CCPE)

 

Nutritional Break, Networking

 9:30-9:50

RAPID-FIRE SESSION 2                                                                                                                                                    9:50-10:40


 


The Patient/Physician Climate                                                                                                                                             

 



Introduction:
Bruce Good, IMS Health Canada, Session Chair and Conference Co-chair
Video


 


Ron Clark, Nycomed Canada
Video
Presentation



 


Vince Lamanna, Novo Nordisk Canada Inc.
Video
Presentation



 


Michael Luther, Merck Research Laboratories
Video
Presentation



 


Ray Chepesiuk, Pharmaceutical Advertising Advisory Board (PAAB)
Video
Presentation


 


Audience Questions and Interaction



RAPID-FIRE SESSION 3                                                                                                                                                      9:50-11:50

  11:00-11:50

The Innovation/Creativity Climate



Introduction:
Mitch Shannon, Chronicle Companies, Session Chair and Conference Co-chair
Video
Presentation


 

Mark Beaudet, Paladin Labs Inc.
Video
Presentation


 

Deborah Brown, Serono Canada
Video
Presentation


 

Patrick Cashman, Lundbeck Canada Inc.
Video
Presentation




Richard MacKay, Stiefel Canada Inc.
Video
Presentation

 

Audience questions and interaction

 

 

 

Concluding remarks and summary:                                                                                                                                     11:50-12:00  
Mitch Shannon, Chronicle Companies, Session Chair and Conference Co-chair
Video

Reception for Canadian Healthcare Marketing Hall of Fame Inductees

12:00-12:30

The Chronicle of Healthcare Marketing presents the 2007 CANADIAN HEALTHCARE MARKETING HALL OF FAME GALA LUNCHEON AND INDUCTION CEREMONIES

12:30-2:15

Lorne Markowitz, Host

2007 Inductees: Cheryl Cann-Critchlow, Boehinger Ingelheim, Burlington, Ont.; Lorena Di Carlo, Lundbeck Canada, Montreal Que.; Neil K. Hutton, Canadian Anesthesiologists' Society, Toronto, Ont.; Graham Jobson, Solvay Pharma Inc., Markham, Ont.; Ronnie Miller, Roche Canada, Mississauga, Ont.; Isabelle Mongeau, Pfizer Canada, Montreal, Que.; Brenda Pratscher, Ogilvy Montreal, Montreal, Que.; Ken Stallman, Cundari Health, Toronto, Ont..

IMS HEALTH CANADA TEAM AWARDS, Bruce Good, IMS Health, Montreal, Que., Host 

2007 Inductees: Plan B Team, Paladin Labs, Montreal, Que.; Diabetes Team, Novo Nordisk, Mississauga, Ont.

11:50-12:00